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DTSTART;TZID=America/New_York:20260218T150000
DTEND;TZID=America/New_York:20260218T161500
DTSTAMP:20260507T115446
CREATED:20260124T205537Z
LAST-MODIFIED:20260211T222212Z
UID:10000092-1771426800-1771431300@writingcraft.com
SUMMARY:WEBINAR | Point of View: Finding the Right Lens for Your Story
DESCRIPTION:When you understand the purpose of your story\, you can choose the best perspective to bring it to life. \n\n\n\nFor All Writers \n\n\n\nWhether writing fiction\, memoir\, or poetry\, understanding point of view/POV is essential to clear\, compelling writing. One of the most complex craft tools available to writers\, point of view is frequently a source of frustration and confusion. Point of view in story is so much more than your 1st\, 2nd\, or 3rd-person pronoun choice. Point of view depends on a story’s purpose\, the perspective that a character (or narrator/author) inhabits\, and the emotional distance that the point of view has from both character and story. To top it off\, ‘point of view’ and ‘perspective’ also mean ‘opinion\,’ which is not at all what they mean in creative writing.  \n\n\n\nEven if you’re confident in your current point of view choice for your work-in-progress\, when you inevitably find yourself stuck in a scene\, an exercise in changing the point of view can reveal new aspects of the scene and subject\, creating deeper and more compelling stories and poems.  \n\n\n\nThis webinar balances craft instruction on the three primary points of view (and their subsets) with opportunities to practice playing with less familiar choices and distances to see how they impact your scene. \n\n\n\nBring a short scene you’re working on or stuck in if you’d like to use that for practice\, but that’s not required to participate in the exercises. \n\n\n\nCan’t make it live? No worries—a replay will be available to all registrants. \n\n\n\n\n\n\n\nIn this webinar\, you will:\n\n\n\n\nLEARN the three major point-of-view options and their subsets\n\n\n\nEXPLORE how psychic/emotional distance impacts point of view\n\n\n\nVIEW examples of a variety of point-of-view strategies\n\n\n\nDISCUSS the pros and cons of different point-of-view choices\n\n\n\nPRACTICE applying various point-of-view choices to a sample scene\n\n\n\n\nThis webinar is ideal for writers…\n\n\n\n\nAre overwhelmed by the enormity of point of view\n\n\n\nAre curious about how point of view can deepen their writing\n\n\n\nWant to experiment with unfamiliar points of view\n\n\n\nConsistently use only one point of view in their work and want to broaden their tools\n\n\n\nFrequently receive feedback that they’ve “changed point of view” or are “head-hopping” and don’t know how to fix that\n\n\n\n\nClosed captioning is available. ✔All registrants receive the recording. ✔ \n\n\n\n\n\n\n\nABOUT YOUR PRESENTER\n\n\n\n\n\n\n\nLaraine Herring’s memoir\, A Constellation of Ghosts: A Speculative Memoir with Ravens\, was released in 2021 from Regal House. She’s the editor of the anthology Becoming Real: Women Reclaim the Power of the Imagined through Speculative Nonfiction (Pact Press\, 2024)\, and a trilogy of writing books from Shambhala\, including Writing Begins with the Breath: Embodying Your Authentic Voice. She’s a retired professor of creative writing and psychology\, and has worked with writers for thirty years. She’s also an illustrator and a grief counselor\, and creator of The Grief Forest: a book about what we don’t talk about. She founded the online ‘zine Hags on Fire\, a place for women to share stories about menopause\, and co-designed The Imaginal Memoir Cave immersion program with Gayle Brandeis. Her work has appeared in The New York Times\, Tiferet\, The Rumpus\, The Manifest-Station\, and many more places. She holds an MFA in Creative Writing and an MA in Counseling Psychology\, and lives in the mountains of northern Arizona with many cats. \n\n\n\nQuestions? Please email Info@writingcraft.com \n\n\n\nFULL REFUNDS ARE AVAILABLE before the replay is sent out. For a refund\, EMAIL us at info@WritingCraft.com. Canceling your Zoom invite will not initiate this process. \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nRegistration Info\n\n\n\n\n\n\n\n\n\n\n\nEvent Organizer\n\n\n\n\n\n\n\n\n\n\n\nLocation
URL:https://writingcraft.com/event/point-of-view/
LOCATION:Zoom
CATEGORIES:Webinars
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DTSTART;TZID=America/New_York:20260221T140000
DTEND;TZID=America/New_York:20260228T160000
DTSTAMP:20260507T115446
CREATED:20260102T203537Z
LAST-MODIFIED:20260211T222304Z
UID:10000080-1771682400-1772294400@writingcraft.com
SUMMARY:SEMINAR | Send\, Build\, Grow: Strategies for a Sustainable Newsletter Practice
DESCRIPTION:Sharpen your voice and clarify your process to transform your newsletter into an intentional\, sustainable audience connection.\n\n\n\nLive on Zoom | Saturdays February 21 & 28\, 2-4 pm Eastern \n\n\n\nFor All Creatives \n\n\n\nWhether your author newsletter is thriving at 3000 or well-intentioned but rarely sent to primarily friends and family\, the path to building and sustaining a meaningful email-to-audience practice is rarely straightforward. There are ebbs and flows. Subscribes and unsubscribes. Bursts of momentum followed by long periods of self-doubt and posting-into-the-void vibes. \n\n\n\nThis two-session seminar is designed for writers who have already launched a newsletter—maybe months or even years ago—and now want to step back\, take a clear-eyed look at what they’ve built\, and make it stronger\, clearer\, and easier to maintain. We’ll examine your newsletter as it exists right now: what’s working\, what’s unclear or underpowered\, and where there are opportunities for improvement.  \n\n\n\nRather than starting over\, we’ll refine what’s already there—sharpening your voice\, clarifying your focus\, and improving how you talk about your newsletter so it’s easier for others to understand\, share\, and recommend. We’ll also look at how to build stronger\, more intentional relationships with your readers over time and identify sustainable\, low-lift ways to increase engagement\, visibility\, and momentum. \n\n\n\nThis seminar is not about launching a newsletter or chasing growth at all costs. It’s about turning an existing newsletter into a more intentional\, sustainable practice—one that fits realistically into your writing life and continues to earn its place over time. You’ll leave with concrete adjustments\, clearer decisions\, and a simple system that helps you show up consistently—without burnout\, pressure\, or performative “best practices.” \n\n\n\nNOTES: This seminar assumes you already have a newsletter—active or on hiatus. It is NOT a step-by-step guide to launching from scratch.  \n\n\n\nThe seminar will be appropriate for users of any newsletter platform\, including Substack—you do not need to be on a specific email service. We will look at common elements like metrics and audience data\, but we will not be deeply exploring the technical capabilities of any one service. \n\n\n\n\n\n\n\nIn this 2-Day seminar\, you’ll:\n\n\n\n\nANALYZE the general forms and philosophies of author newsletters: what works\, what stalls out\, and why \n\n\n\nEXAMINE your own newsletter’s purpose\, audience\, and value—what it’s actually offering readers\, not just what you hope it does\n\n\n\nREFINE your format\, voice\, and focus so your newsletter feels aligned with your strengths and interests\n\n\n\nRETHINK how you present your newsletter—on your site\, on social media\, and in conversation—so it’s easier for others to understand and share\n\n\n\nIDENTIFY low-effort\, sustainable ways to increase visibility and subscribers without adding stress\n\n\n\nSTRENGTHEN your reader relationship through clearer expectations\, better framing\, and more intentional communication\n\n\n\n\n\n\n\n\nYou will leave with…\n\n\n\n\nA clearer\, more intentional newsletter that reflects your voice and values\n\n\n\nA realistic system you can actually sustain\n\n\n\nConcrete decisions instead of generic advice\n\n\n\nRenewed confidence in why your newsletter matters—and who it’s for\n\n\n\nA sense that your newsletter can be a meaningful\, energizing part of your writing life\, not just another obligation\n\n\n\n\n\n\n\n\nThis course is for writers and creatives…\n\n\n\n\nWith an existing newsletter who want to improve clarity\, consistency\, and engagement\n\n\n\nWhose newsletters have gone quiet—and want a realistic way to restart and re-engage\n\n\n\nWho feel unsure how their newsletter fits into their broader creative or professional goals\n\n\n\nWho want growth\, but not at the expense of joy or sustainability\n\n\n\n\nClosed captioning is available. ✔Think you might miss part of the class? No worries\, replays will be available 3 business days after each session. ✔ \n\n\n\n\n\n\n\nABOUT YOUR Instructor\n\n\n\n\n\n\n\nStephen Knezovich is a marketing strategist who works with writers\, artists\, and arts nonprofits. He is the co-founder of the literary magazine Short Reads\, the marketing director and co-founder of Ascender Book Services\, the marketing strategist for Off Assignment\, a collage artist\, and the curator of two email newsletters: Read This and Gluu. He lives in Pittsburgh\, Pennsylvania\, with his wife and two kids. \n\n\n\nStephen’s philosophy is simple: marketing should be creative\, personal\, human—and sustainable. \n\n\n\nStudent Testimonials \n\n\n\n“Working with Stephen has been a game-changer. Stephen helped me more than double my newsletter subscribers\, gave me clear focus\, and completely transformed my website.” — Kristen Weber\, Inside an Editor’s Brain \n\n\n\n“Stephen put my mind at ease that building an audience does not have to be ‘hard.'” — Betsy B. (Attendee of From Here to There) \n\n\n\n“Wonderful presentation. I felt like I was talking to a friend.” — Susan B. (Attendee of From Here to There) \n\n\n\n“I deeply appreciate the more grounded\, down-to-earth approach that the presenter took. I also appreciated the very earnest and honest tone of this presentation.” — Justin A. (Attendee of From Here to There) \n\n\n\n \n\n\n\nTHE FINE PRINT \n\n\n\nWe understand that life can get in the way of your plans. We want you to be able to get the most out of your course\, and our refund policy is designed to balance your need for flexibility with our deadlines and obligations to our teachers. \n\n\n\nBefore the class\, you may request a full refund. \n\n\n\nPlease keep in mind that no refunds or credits will be issued after class begins. \n\n\n\nQuestions? Please email Info@writingcraft.com \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nRegistration Info\n\n\n\n\n\n\n\n\n\n\n\nEvent Organizer\n\n\n\n\n\n\n\n\n\nLocation
URL:https://writingcraft.com/event/send-build-grow/
LOCATION:Zoom
CATEGORIES:Seminars
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