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SUMMARY:WEBINAR | What Platform Is For: How Visibility Supports Your Work (Not the Other Way Around)
DESCRIPTION:A strong platform is a tool that helps you\, your book\, and your work reach the right people. Learn what true visibility makes possible so you can stop doing all the things and choose what moves you forward.\n\n\n\nNonfiction-focused\, but applicable across genres.Included in the Season Pass \n\n\n\nWriters are told they need a platform but rarely know what it’s actually for. This leads to a lot of posting\, emailing\, pitching\, and “showing up” without a clear reason behind the effort. The result is noise\, scattered energy\, lost writing time\, and the nagging question: How’s this going to pay off? \n\n\n\nIn this webinar\, Allison Lane reframes visibility as a tool that supports your book\, your work\, and your next opportunity. You’ll learn how platform works inside the publishing ecosystem\, why visibility needs a purpose\, and how to make clearer choices about where and how to show up. \n\n\n\n\n\n\n\nIn this webinar\, you will:\n\n\n\n\nDEFINE what visibility could make possible for you and your writing\n\n\n\nUNDERSTAND what platform actually is in publishing and what it’s not\n\n\n\nIDENTIFY the difference between useful visibility and scattered activity\n\n\n\nCHOOSE platform-building efforts that support your real goals\, capacity\, and next steps\n\n\n\nLEARN how to start from the end state before deciding where to show up\n\n\n\n\nThis webinar is best for intermediate and advanced writers who…\n\n\n\n\nhave heard they need a platform but aren’t sure what it’s supposed to do\n\n\n\nare posting\, emailing\, pitching\, or showing up online\, but struggle to connect those efforts to their larger goal\n\n\n\nare preparing to query agents and publishers\n\n\n\nwant to launch their book or build awareness about an already-out-there book\n\n\n\nwant to make smarter choices about where to spend their time and energy\n\n\n\nare overwhelmed by social media\, newsletters\, podcasts\, speaking\, and all the other “platform” advice\n\n\n\nwant their visibility to support their book\, their work\, and their real life\n\n\n\n\nClosed captioning is available. ✔All registrants receive the recording. ✔ \n\n\n\nABOUT YOUR PRESENTER\n\n\n\n\n\n\n\nClear and energetic\, motivating and sincere\, Allison Lane gives accessible advice that truly moves the needle—and she’s funny! As a strategic publishing and visibility advisor\, Allison helps women turn their expertise\, perspective\, and hard-earned reputation into visible authority\, market-ready books\, and bigger opportunities.  \n\n\n\nAllison helps women clarify what they want to be known for\, develop book ideas that can stand up in the marketplace\, and build visibility that makes people find and trust them\, recommend them\, publish them\, book them\, and hire them. She also hosts The Author’s Edge\, the go-to marketing podcast for authors who want expert guidance on publishing\, platform building\, book marketing\, and long-term visibility. \n\n\n\nREFUNDS (less a $10 processing fee) ARE AVAILABLE before the replay is sent out. For a refund\, EMAIL us at info@WritingCraft.com. Canceling your Zoom invite will not initiate this process.  \n\n\n\nThere are no refunds after the replay is sent.Questions? Please email Info@writingcraft.com \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nRegistration Info\n\n\n\n\n\n\n\n\n\n\n\nINSTRUCTOR\n\n\n\n\n\n\n\n\n\n\n\nLocation
URL:https://writingcraft.com/event/what-platform-is-for/
LOCATION:Zoom
CATEGORIES:Webinars
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